Effective Ways to Write Guest Post for SEO
We
all know about the effectiveness of a guest blog post and we also know the
value of that link you can get from guest post for your website. According to
all major search engines, guest post is the most secure and safe way to get
backlinks for your website or blog. So, for all segment of digital marketing, guest blog
posting services are always in high demand to enhance website ranking in
SERP list.
You
are running an online business with a website and you are asking one of your
competitors to promote your site on his business blog page. Isn’t it sounds
ridiculous? But the fact is, it’s not only you who get benefited with that
deal, the website admin who is going to publish your article will also get
benefited. But, there are some techniques to convince them for publication.
Yes, it is a tough job to do but here in this article I’m going to write about
some tactics and ways to make your task easy. So, let’s see the matter closely.
Follow the Guidelines
Maximum
well-established bloggers mentions their guest blogging guidelines for the
writers to follow. You need to read it properly and follow each and every
guideline to convince the admin to publish your article. There are some things
to follow, like –
- Images (including acceptable sources)
- Author biography
- Number of links you are permitted to include in the post
- Word Count
- Tone, style
In
addition, you may have to show them some of your previous published article or
some stellar examples of content which you are going to ask them to publish.
Use Search Engine Friendly Structure
There
is some certain structure of guest blog to follow while writing as per Google.
You need to follow those guidelines to make your article better and attractive
to get posted. Here is the list below to follow the guideline.
- Don't use H1 tags except for the post title
- Use short, informative and clear paragraphs
- Bullet point for clarity when applicable
- Number your how-to instructions in the post
Focus of Article
When
you are writing, there should be some keywords you are targeting to rank. Your
main focus should be to include those keywords naturally in your article. There
are some specific places where you can put them tactfully to optimize them
properly in your article. Those areas are –
- Post Title
- First Paragraph
- Body Copy (a couple of times)
- Meta description
Add Referral links
You
can’t reach out all of your points in your 500-600 words article, but you have
to show the proper guide to your visitors to make them comfortable with
reading. That’s why you need to add some appropriate referral links to show
them what they are actually looking for. It will cost some extra research work
but you can make your visitors stay in your post by this.
Include Images
An
article with various pictures is more effective than without picture from
visitor’s perspective. If you include images to your post, your readers will
visualize your write-up through those images. That’s the main reason behind
bloggers are always design their article with comprehensive images.
It’s so importance to follow these points while
writing article for guest blog post. If you are a professional writer and want
to promote your writ-ups through guest blogging then just try to follow those valuable
points to make it happen quickly.
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